Rus News Journal

To affiliated companies Aeroflot have forbidden to use its brand

Open Society Aeroflot - the Russian airlines the decision on the termination of use of a trade mark " has made; Aeroflot the affiliated companies which are engaged in aviatransportations. As informs a press - service Aeroflot it assumes change of their name and symbolics.
the given step is undertaken for decrease in risks for a brand Aeroflot . The company recognises that this trade mark is for passengers a guarantee of conformity of a product of airline to the high international quality standards and safety. measures on brand strengthening Aeroflot and to its maintenance ekskljuzivnosti promote more accurate identification of high-quality services on which clients " can count; - the company marks.
Simultaneously, it is told in the message, taken measures assume continuation of close commercial and operational cooperation with affiliated airlines of group Aeroflot within the limits of the general strategy of development.
also the airline has informed that Aeroflot and Joint-Stock Company Aeroflot the North have signed the report on forms of commercial cooperation of the companies. The agreement on joint transportations " will be the basic direction of commercial interaction of the parties; a code - shering . Aeroflot will continue to assist Aeroflot - the North in a part, concerning electronic commerce, introduction of the electronic ticket, modern systems of registration of passengers and luggage, rendering of representation functions at the airports.
the companies also will continue cooperation within the limits of the program for often flying passengers Aeroflot the Bonus in which participates Aeroflot - the North . In the report it is especially noticed that Aeroflot will continue to render Aeroflot - to the North assistance on the prompt introduction of the international standards and procedures in the field of operational activity for passage of audit IATA Operational Safety Audit (IOSA) in the end 2008. - the beginning 2009. It is thus noticed that questions of use by the company Aeroflot - the North a trade mark Aeroflot will dare according to the established procedures.
we will remind, the airline plane Aeroflot - the North carrying out flight 821 Moscow - Perm, was wrecked on September, 14th of this year at 3:10 Moscow time. In an air crash 88 persons were lost. Upon plane Boeing wreck - 737 criminal case is brought. Later the same day the general director of airline Aeroflot Valery Okulov has informed that the decision on the termination of cooperation with the company " is accepted; Aeroflot - the North since this day. We the expensive have paid for granting of our firm name of this company. It is a question of measures on reputatsionnoj to protection - V.Okulov marked. Speaking about relations with other affiliated company - Aeroflot - Don he has noticed that it will check.