Rus News Journal

Harry Potter will not pass

Video portal Fidel. ru has counted on an art house

Video portal Fidel. ru, created by businessman Boris Golikovym, wants to become alternative to large players of a digital video content. Unlike the competitors Fidel. ru stakes exclusively on festival cinema. While the portal has typed base in 15 thousand paid users, but the owner of the project considers that potential audience 10 times more.

As Boris Golikov, Fidel has told. ru has concluded the contract with the American company Visit Film - one of the largest distributors of alternative cinema. The portal has got the driver`s licence to broadcast about 20 films for a period of a year. As specifies a source familiar with a course of negotiations, Fidel. ru will deduct Visit Film 50 % of profit. Now on a portal it is registered an order of 250 thousand users from which paid services uses more than 15 thousand persons. The monthly fee makes about 600 rbl. a month.

Within the limits of cooperation with Fidel. ru users of service at the first stage can get acquainted with two tens films which are not present not only in the Russian hire, but also in torrentah, - Boris Golikov speaks. - Among them one of favourites of a film festival of Sandens Baghead; a tape of the favourite of festival in Locarno the Canadian director Deni Cat Carcasses; scandalously removed from display of VIII International film festival of the countries ATR Meridians Silent a documentary film Hejkin Kimjongilia about Northern Korea, etc. .

in the Russian market of a legal content the severe shortage of qualitative offers for judges of independent cinema and actual music who make a considerable share of subscribers of paid services is felt, - argues g - n Golikov. - By our estimation, these tapes will look at some tens thousand persons a month. It not the widest, but solvent audience at the age from 20 till 45 years, the formed inhabitants of the big cities, the advanced consumers of the information and entertainments on the Internet which use many various gadgets, travel much, know English language, are interested in fashionable music, art films and are much more advanced in areas of music and cinema, than the average Russian .

Basically in the Network there is a place for any content. Large portals in a priority try to work with medzherami or legal owners of more mass projects. Is nishevye resources, such as Fidel with which we also co-operate, at them the spectators and the preferences - general director Zoomby considers. ru Julia Mitrovich.